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Local SEO Last updated June 2026 · 2 min read

SERP (Search Engine Results Page)

The page Google shows for a search. For local searches, includes Local Pack at top, then organic results below.

Quick Definition

The page Google shows for a search. For local searches, includes Local Pack at top, then organic results below.

Why It Matters

Local SEO determines whether prospects find you when they search. The Local Pack — Google's 3-business map result at the top — captures 44% of local clicks. Review signals are the single biggest factor in who lands there.

Related Terms

Authority Signal Backlink Branded Search Domain Authority

How Reveo Helps

Reveo is the all-in-one reputation platform built for home service businesses. Local SEO with Reveo covers this and the surrounding workflow end-to-end — automated, on-brand, and measurable.

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